AIGA's Get Out The Vote competition

Class: Print Production
Professor: Beverly Fanning
Creative Brief: Create an 11x17 poster for the American Institute of Graphic Art's "Get Out The Vote" campaign to visually encourage people to vote. The class voted on my poster as the poster to be officially submitted to the contest.

St. Francis Animal Rescue

Class: Art Direction
Professor: Peter Miller
Creative Brief: Create billboard, 2 page spread print ad, and double sided leave-behind campaign for St. Francis Animal Shelter to educate and spark an interest to the public and encourage fostering, donations, and adoptions of dogs and cats.

Zune Touch

Class: Consumer Behavior
Instructor: Dan Mascari
Creative Brief: Create a email and banner campaign towards a specific target market for (made-up) product: Zune Touch.
Target Market: Music Enthusiasts / Specifically targeting "Tweens"

Mythic Paint Campaign

Class: Consumer Behavior
Instructor: Dan Mascari
Creative Brief: Choose 3 global regions to launch a product. Create a marketing plan and 3 advertisements. Produce a presentation to defend why you chose the 3 markets and present to advertisements.

Fios Campaign

Class: Advertising Design
Instructor: Bill Corridori
Creative Brief: Create a campaign including one double page print spread, one page spread, billboard, and bus advertisement for Verizon Fios. The campaign should focus on the benefits of Fios over other cable tv providers.

AIGA Campaign

Class: Advertising Design
Instructor: Bill Corridori
Creative Brief: Create marketing mailer campaign for AIGA (American Institute of Graphic Arts) of Tampa. Focus on the overall benefits of joining AIGA in relation to the 5 target markets (the design professional, associate, student, faculty, and corporate).
I designed five 5x7 double sided mailers. The overall concept is that AIGA is the collective voice of the design community. The first image is the backside of each mailer.

Adobe Photoshop and Illustrator CS3- Tranquility Wellness Spa

Please click on each image to view the actual size

Client: Tranquility Wellness Spa

Creative Brief: (real-life project) Create one 4x5 full color print ad to be published in a magazine that is distributed in the Old Northeast neighborhood of St. Petersburg, FL.
Also, create one 5x2 grayscale ad to be published in an American Stage brochure at a fundraiser event in which the owner contributed a donation. Owner wanted to include therapies, address, website, phone number, tagline, name, and who the owner is.