Wednesday, October 8, 2008

AIGA Campaign

Class: Advertising Design
Instructor: Bill Corridori
Creative Brief: Create marketing mailer campaign for AIGA (American Institute of Graphic Arts) of Tampa. Focus on the overall benefits of joining AIGA in relation to the 5 target markets (the design professional, associate, student, faculty, and corporate).
I designed five 5x7 double sided mailers. The overall concept is that AIGA is the collective voice of the design community. The first image is the backside of each mailer.





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